Andres Richter, CEO of Priority Software, provides four tips for how you can control the growth of your business.
In order to see if your company is growing in the right direction, you have to have a clear understanding of what business growth means specifically for your company. For some, it means they’ve increased the number of employees by a certain, target percentage. For others, it’s growing their brand to the point that it’s become a household name, even though it may not be bringing in money – Snapchat being the prime case in point here. However, for many small businesses, a good rule of thumb is to consider business growth to be when the company is generating positive cash flows, which increase at a faster rate than the economy.
Written by:
Andres Richter
CEO Priority Software